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Meet Bread & Butter Winemaker

Matt Shuplock

Matt Shuplock credits a bit of good fortune along with a lot of hard work for kick starting his nearly two-decade long career in the wine industry. As a Fermentation Biotechnology major at the University of California, Davis, an empty booth at the college career fair led to an interview and ultimately steered the course of his career toward the wine industry.

At a young age, Matt’s father instilled in him the importance of a strong work ethic. It’s a lesson he still carries with him. His mother continued to remind him to always be kind and appreciate others. Matt credits these values for shaping him into the winemaker he is today.

Matt was drawn to winemaking by its balance of art and science. He explains that as a winemaker, you have the unique ability to capture a time and a place in a bottle. Each year brings the opportunity for reinvention. Matt jokes that this makes him “mad scientist” of sorts.

Early in his career, Matt experienced the generosity of the wine industry firsthand. He has had many mentors, who not only took a chance on him, but also continued to teach and share insights to help him grow and learn. Linda Trotta, winemaker at Bread & Butter is one of many wine industry professionals Matt considers mentors and friends.

Matt joined the Bread & Butter team in 2015, where he has focused on crafting Bread & Butter’s Napa Valley and Cellar Collections. Working closely alongside Linda Trotta, he fosters relationships with grape growers large and small and creates Bread & Butter blends that showcase the best of California. Matt believes the winemaking team should do all the hard work in the cellar, so it’s easy for everyone to grab a bottle of Bread & Butter off the shelf and simply sit back and enjoy.

Bread & Butter Winemaker Matt Shuplock standing in the vineyards during autumn with a glass of red wine

Matt’s Favorites

Go To Food & Wine Pairing:

Fried Chicken and Sparkling

Beverage of Choice:

An ice cold beer, hits the spot every time


Ribeye (medium), baked potato with all accoutrements, and a nice glass of Napa Valley Cabernet Sauvignon


The always quotable The Big Lebowski


This is impossible since I like so much music! Elvis Presley, “If I Can Dream,” James Brown, “Ain’t It Funky Now Parts I & II,” and Bruce Springsteen, “Badlands”

Vacation Spot:

Any sunny beach with warm water and a fruity cocktail in hand

experience our

Napa Valley Collection

Hailing from sites across the Napa Valley, Matt loves to have fun when making these excellent examples of beloved varieties. Our Napa Collection wines are always ready for adventure, no matter the occasion. They are as comfortable at a barbecue as they are a rooftop soirée, and are fabulous additions to any moment.

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Bread & Butter Napa Valley Collection Wines on a gray background with wine glasses, a wine key, breadsticks and butter.

discover our

Cellar Collection

Grown in small, beloved micro-regions within the Napa Valley, our Cellar Collection wines are meant to impress. These wines are heavy-hitters that don’t just make a night better, they make the entire night. These wines are thoughtful and can always be counted on to taste great and make you look good. Cheers, and enjoy!

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Bread & Butter Wines: Cellar Collection including Atlas Peak Cabernet Sauvignon, Rutherford Cabernet Sauvignon and Howell Mountain Caberner Sauvignon on a gray background with wine glasses